Overview of product core information
JVT CONNECTORS 1804 series connectors are automotive-grade solutions for high-density, miniaturized connection needs, and the material number JVT1804W4T-2*07SNBKR-S-A-N13-14 as a typical model of the series, with a clear structure and performance positioning: it uses wire-to-board (Wire-to-Board) connection form, 14 connection positions and arranged in 2 rows of layout, pin pitch is 1.8mm. It is a miniaturized derivative based on the upgrade of mature MQS connector system. The connector integrates JVT's technological expertise in the field of automotive interconnects, maintaining industrial-grade robustness while achieving significant reduction in space and weight through structural optimization. It can be adapted to wire specifications from 0.13mm ² to 0.35mm ², with a maximum signal terminal capacity of 6 amperes and a maximum operating temperature of 170C (silver-plated version). It fully meets stringent industry standards such as automotive OEM and LV214.
Core application field and scene adaptation
Based on the dual characteristics of "miniaturization + high reliability", JVT1804W4T-2*07SNBKR-S-A-N13-14 connectors are mainly focused on the industrial and automotive electronics fields with strict space constraints and complex environmental conditions. Typical application scenarios can be divided into the following four categories:
(1) Automotive core control system
As the core application scenario of automotive-grade connectors, JVT1804W4T-2*07SNBKR-S-A-N13-14 has been applied to the roof console of SAIC platform models in batches with its 170C high temperature tolerance and anti-vibration performance. The platform needs to transmit multi-channel control signals stably in many uncertain environments. The JVT1804W4T-2*07SNBKR-S-A-N13-14 2-row 14-bit layout realizes the centralized management of point multi-line core signals and 6-way monitoring signals. The 1.8mm pitch design makes the internal PCB layout area of the car compressed from 12cm ² of the traditional 2.54mm pitch scheme to 5.8cm ², reducing the proportion by more than 50%, making room for more emission reduction control functions of other integrated wiring harnesses. In the airbag control system of the BMW 3 Series, the main and auxiliary double locking mechanism of the connector has passed the 100,000 vibration test and simulated collision shock verification, and the connection stability is zero failure at the moment of collision, which completely avoids the airbag response delay caused by the occasional virtual connection of the traditional connector.
(2) New energy vehicle energy storage system
In the field of new energy vehicles, JVT1804W4T-2*07SNBKR-S-A-N13-14 has become one of the designated connectors of BYD's battery management system (BMS). The battery pack of this model needs to be densely arranged with 12 sensing lines of battery cell modules. The 14-bit design of the JVT1804W4T-2*07SNBKR-S-A-N13-14 exactly matches the transmission requirements of 10 voltage acquisition signals and 4 temperature monitoring signals (2 of which are redundant designs). The wire-to-board connection form improves the docking efficiency of the BMS PCB and the battery cell module by 30%. Combined with the 0.19mm ² multi-win composite wire scheme developed by JVT's joint host plant, the weight of the single-car BMS wiring harness is reduced by 1.2kg and the line loss is reduced by 15% compared with the traditional 0.25mm ² copper wire scheme. In the context of the continued high copper price, it helps BYD achieve a cost reduction of 8% for the single-car BMS connection system. For the closed environment of the battery pack, its anti-collision design reduces the terminal damage rate during the assembly process from 1.2% to 0.1% of the traditional connector, significantly improving the production yield of the battery pack.
(III) Vehicle-mounted intelligent electronic module
Driven by the intelligent upgrade of automobiles, the JVT1804W4T-2*07SNBKR-S-A-N13-14 has successfully imported SAIC's intelligent cockpit domain controller module. The module integrates multiple functions such as in-vehicle infotainment and driver assistance control. The internal space is only 60% of that of traditional controllers. The small size of the JVT1804W4T-2*07SNBKR-S-A-N13-14 makes it easy to embed inside the module. The 14 connection bits meet the integrated transmission requirements of 4 high definition camera signals, 6 control instructions and 4 power supply lines at the same time (using signal and power supply separation layout). Its clear docking feedback The surface-mounted version of the connector has passed the lead-free reflow soldering process verification, and is perfectly compatible with TI's automotive-grade MCUs. The adaptability is highly recognized by SAIC's R & D team.
(Iv) Industrial and special electronic equipment
In addition to the automotive field, the high robustness of the JVT1804W4T-2*07SNBKR-S-A-N13-14 also makes it suitable for some industrial control scenarios, such as small PLCs (programmable logic controllers), industrial sensor nodes, etc. In such scenarios, the equipment often faces environmental challenges such as vibration and temperature fluctuations. The mechanical properties of the connector in line with the LV214 standard ensure connection stability; the high-density layout of 1.8mm pitch can reduce the size of the industrial control box and adapt to the compact installation requirements of automated production lines. In some auxiliary equipment, its space saving advantages are also reflected, and it can be used in scenarios with strict volume restrictions such as black box data recording equipment.

III. Product market positioning
JVT1804W4T-2*07SNBKR-S-A-N13-14 connector's market positioning focuses on "miniaturized connection experts in the field of mid-to-high-end automotive electronics and industrial control", accurately filling the gap between conventional connectors and miniature connectors, forming a clear competitive boundary and value proposition:
From a price perspective, this product relies on the JVT brand's technology premium and automotive-grade reliability, and is positioned in the mid-to-high-end market. The price range is higher than that of ordinary consumer electronics connectors (such as the PH series), but lower than that of military-grade micro-connectors (such as the Micro-D series). It is suitable for the core demands of OEMs, Tier 1 suppliers and industrial equipment manufacturers for "performance and cost balance" - not only to meet the stringent standards of automotive electronics and other scenarios, but also to avoid the cost waste caused by over-design.
From the perspective of the target customer group, the core service objects are the world's mainstream automotive OEMs (such as Volkswagen, BMW, Toyota, etc.) and their supporting electronic parts suppliers, while covering new energy storage system manufacturers and industrial automation equipment companies (such as Siemens and Schneider's small control module business lines). In response to the characteristics of "bulk procurement, high reliability requirements, and long-term cooperation" of this customer group, 1804 strengthens the deep binding with the customer group by combining standardized products and customized services.
From the perspective of competitive differentiation, its market positioning avoids the "price war" of ordinary connectors, and takes "MQS ecological compatibility + 1.8mm high density + automotive grade certification" as the core difference point, forming a distinction with similar competitors. For example, in the ECU connector invite tenders of a German host factory, facing the competition between Amphenol Mini CT series and Molex Pico-EZmate series, JVT1804W4T-2*07SNBKR-S-A-N13-14 with the advantages of the existing MQS tool chain of the reusable host factory, the cost of customer introduction was reduced by 300,000 yuan, and finally won the bidding. At the same time, its 14-bit 2-row layout is more compatible than the 12-bit layout of the Amphenol Mini CT, which can adapt to the new emission monitoring function signal transmission requirements of the ECU of the main engine factory. Compared with the Molex Pico-EZmate, its 170C high temperature resistance can better meet the harsh environmental requirements of the engine compartment. These differences continue to increase its share in the mid-to-high-end automotive electronic connection market.

IV. Product core competitive advantage
The competitive advantage of JVT1804W4T-2*07SNBKR-S-A-N13-14 connectors stems from JVT's design concept of "miniaturization without sacrificing performance", which can be expanded from three dimensions: space optimization, reliability, and manufacturing adaptability:
(1) Extreme space optimization, empowering high-density design
This is the embodiment of the core advantage of this product. By using a nominal pin pitch of 1.8mm and a miniaturized terminal size of 0.5mm and 0.4mm, the PCB occupies up to 50% less space than the traditional 2.54mm pitch connector, and at the same time realizes the integrated transmission of 14-bit signals. This optimization not only directly reduces the size of the end point device, but also makes it possible to integrate multiple modules - for example, in the automotive ECU, the signal lines of multiple functions such as engine control and emission monitoring can be integrated at the same time to improve the system integration. In addition, the weight reduction brought by the miniaturized design also indirectly helps to reduce the energy consumption of scenarios such as new energy vehicles, which is in line with the lightweight of the industry
The trend.
(2) Multiple safety designs to ensure extreme environmental reliability
As an automotive-grade connector, the JVT1804W4T-2*07SNBKR-S-A-N13-14 forms multiple guarantees in reliability design: first, the main and auxiliary double locking mechanism is adopted, and the terminal is fully inserted to confirm the docking status through mechanical locking and sound feedback to avoid the risk of virtual connection. At the same time, the connector position assurance (CPA) device can be selected to further strengthen the connection stability. Second, the anti-collision design can effectively avoid terminal damage during the insertion and unplugging process and improve the assembly yield. Third, it has a wide temperature working range (-40C to 170C) and excellent anti-vibration performance, which can withstand extreme environments such as high temperature in the engine compartment and bumpy road conditions, and meets the strict requirements of automotive electronics for stability. In terms of electrical performance, the current carrying capacity of 6 amps is sufficient to meet the needs of most on-board signals and low power supply, and the silver-plated terminals further improve the conductivity and corrosion resistance.
V. Summary and application prospects
JVT 1.8 series JVT1804W4T-2*07SNBKR-S-A-N13-14 connectors take "high density, high reliability and high adaptation" as the core features. Through the miniaturized design of 1.8mm pitch, double locking safety mechanism and ecological compatibility of MQS series, it precisely matches the connection requirements of "small size + strong performance" in automotive electronics, new energy energy storage and other fields. Its 50% space saving ability and automotive-grade reliability make it irreplaceable in smart cars, industrial control and other scenarios. Competitive advantage.
In the future, with the further deepening of vehicle electrification and intelligence, as well as the continuation of the trend of miniaturization of industrial equipment, JVT1804W4T-2*07SNBKR-S-A-N13-14 the application scenarios of such miniaturized connectors will continue to expand - in emerging fields such as vehicle-mounted lidar, battery module subdivision units, and small industrial sensors, its space and reliability advantages will be more fully exerted. For enterprises, this connector is not only the choice of connecting parts, but also an important support to enhance the competitiveness of end point products.
